Brand’Gagement: commitment as a condition for sustainable brands

“Doing well by doing good” , a magical ode to a happy convergence of two irreconcilable things: Being and Having. Yesterday “the world after” (the pandemic) dreamed of harmony, association and naturalness. This economic project today finds very concrete applications under the pressure of an impeded globalization, which heralds another possible paradigm. So, fad or […]
The CSRD: ‘The Corporate Sustainability Reporting Directive’

A lever to mobilize your company on responsibility issues The implementation of the CSRD starting in 2023 could change the game for French and European SMEs. Starting in 2024, we will have to include non-financial elements such as environmental impact, social impact, diversity and inclusion, respect for human rights and ethics in our reporting. We […]
Data Intelligence

DATA GAME CHANGER OPERATIONAL USE CASE INDUSTRIALIZATION OF THE DATA SECOTR TWO-SIDED PLATFORMS The potential of data in companies is enormous and is transforming everything in its path: customer relations, business lines, processes, the way decisions are made, and business models. To take advantage of its full potential, we need to take a proactive approach […]
Innovation & Prospective

INNOVATIVE STRATEGIES INNOVATION CULTURES INNOVATION SYSTEMS INNOVATION DEPLOYMENT Creating value for the customer (renewing their offer), creating value for the brand (developing its uniqueness), optimizing value capture (redesigning its value chain) or even disrupting before being disrupted (anticipating market disruptions), innovation is versatile and can serve many strategic objectives: a playground to be framed in […]
Digital & Technologies

DIGITALIZATION OF CUSTOMER RELATIONS DIGITALIZATION OF THE OPERATING MODEL IT OF THE FUTURE NEW BUSINESS MODEL FACTORY After the first shockwave of digitalization, companies were faced with mixed results. Even though companies all started the movement towards digitalization (hiring a Chief Digital officer, digitalizing processes, marketing and e-commerce strategy…), the results remain disparate, to say […]
Governance & Structure

CENTRAL FUNCTIONS POST-MATRIX EMPOWERMENT RESILIENCE The business world has dramatically changed over the last thirty years. What was once the competitive advantage of structures, i.e. a force for cohesion, arbitration and integration of decisions, has been strongly questioned. There is an urgent need to remake the structure into a reference framework that integrates three fundamental […]
Services & Finance

BANK INSURANCE The new economy – digital and knowledge-based – is profoundly transforming service companies. Platform companies, artificial intelligence, sustainability laws and corporate responsibility, revolution of customer relationships, agile marketing… these are all opportunities to rethink business models and ways of working according to the specific challenges of each sector. How we support our clients […]
Mass Consumption

AGRICULTURE & AGRI-FOOD LUXURY BEAUTY & COSMETICS WINES & SPIRITS The world of consumer goods is undergoing a major transition: consumers looking for meaning, global competition, AI reinventing consuming modes and habits, technologies like robotization revolutionizing business models, digitalization of marketing, blockchain and 3D printing, CSR at the heart of strategies, etc.). So how can […]
Industry

AERONOUTICS AND DEFENSE CONSTRUCTION HEALTH & E-HEALTH The last three years have seen the acceleration of major changes: digital transformation of operations and distribution, open innovation strategies, new business models, development of responsible activities, and a rethinking of the managerial & human pact. Coming out of an incredibly prolific period, industrial companies have come up […]
Distribution

FOOD RETAIL SPECIALIZED RETAIL FASHION In one century, retailing has gone through three major revolutions: the opening of the first shopping centers (“Grands Magasins”) at the end of the 19th century, the hypermarket in the 1960s, and the e-commerce, which is now taking over. In mature markets, e-commerce is now driving growth. The buying process […]